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BlogJanuary 14, 2025

Shopify Fraud Filter Is Gone — Here’s Why NoFraud Is the Best Replacement

Fraud prevention is one of the most important aspects of running a Shopify store. Without safeguarding in place, businesses are left vulnerable to chargebacks, reseller fraud, and other costly problems. 

With Shopify sunsetting its Fraud Filter app on January 31, 2025, many merchants are searching for alternative solutions. While Shopify recommends migrating Fraud Filter rules to Shopify Flow, Flow isn’t a true fraud prevention tool. It’s more focused on automation rather than protecting your store from fraudulent transactions.

Key Challenges with Migrating to Shopify Flow 

  • Manual effort — Not all existing Fraud Filter rules can be automatically migrated. Rules that haven’t been used in the last 12 months, or those with unsupported fields, will need to be manually recreated. 
  • Loss of simplicity — Unlike the user-friendly Fraud Filter, Shopify Flow introduces more complexity, requiring merchants to create workflows from scratch if rules are incompatible. 
  • Limited automation — Shopify Flow doesn’t support advanced fraud detection techniques or multi-layered rule conditions. 
  • No chargeback guarantee — Merchants remain financially liable for fraud-related chargebacks, as neither platform offers reimbursement for losses.

While Shopify Flow can handle basic fraud detection tasks like tagging or canceling risky orders, it falls short as a full-fledged fraud prevention solution. That’s where NoFraud comes in. Offering a far more robust and dynamic fraud prevention solution, NoFraud is the most powerful replacement for Shopify Fraud Filter. Here are 7 key reasons merchants should consider switching now.

1. Shopify Flow’s Limitations Create More Work for You

Shopify Flow may provide some actions to help manage potentially fraudulent orders, but the process of migrating your current Fraud Filter rules to Shopify Flow is tedious and manual, especially for unsupported rules. 

Flow is not designed to actively prevent fraud. It simply automates workflows, meaning you could still face chargebacks and fraudulent activity after migration. Plus, if your fraud strategies require complex or multi-condition rules not supported by Flow, you’ll likely end up spending hours modifying workflows that may not even work. 

Why NoFraud Stands Out 

NoFraud is a true fraud detection platform designed to keep merchants ahead of evolving fraud tactics. Transitioning from Fraud Filter to NoFraud takes minutes, with no complicated migration process required. Once integrated, its advanced fraud prevention capabilities will protect your store automatically.

2. Dynamic & Customizable Rules With NoFraud Advanced Rules

Unlike Shopify Fraud Filter and Shopify Flow, NoFraud enables you to create Advanced Rules with dynamic, nested conditions. These rules give you the power to customize your fraud screening process to fit your unique business needs.

For example, NoFraud’s Advanced Rules can pre-screen transactions with highly specific triggers, reducing the likelihood of false declines or overlooked fraud.

Features Include: 

  • Nested rule creation for more complex logic. 
  • Pre- and post-screening decisions to identify fraud at multiple points. 
  • Matching functions (e.g., “contains,” “greater than,” etc.) for precise rule definitions. 

With these tools, you’ll have the ultimate flexibility to protect your revenue while ensuring legitimate buyers have a smooth shopping experience.

3. Industry-Leading Accuracy

Shopify Fraud Filter didn’t guarantee protection against chargebacks, leaving merchants liable for fraudulent transactions and related costs. 

NoFraud, on the other hand, boasts a 99.5%+ fraud detection accuracy rate. This unparalleled precision is achieved using a combination of AI, advanced data analysis, and human oversight — offering you peace of mind and significantly reducing operational risks. 

This level of accuracy does more than just prevent fraud. It drives revenue growth by improving approval rates, ensuring more legitimate transactions are processed without unnecessary declines. Plus, the precision of NoFraud’s system minimizes the need for manual review, saving time, reducing operational challenges, and allowing your team to focus on scaling your business instead of managing fraud.

“We didn’t realize how much money we were leaving on the table until we used NoFraud.”

– Breanna Moreno, VP of CX at True Classic

4. Comprehensive Fraud Detection Beyond Fraud Filter

Fraud Filter’s rigid rule-based structure could only identify fraud scenarios if you manually programmed them in. But fraud evolves quickly, and static systems fail to keep up. 

NoFraud adds a layer of intelligence to your fraud prevention strategy with features Shopify simply can’t match, including:

  • Friendly fraud detection to prevent abuse from existing customers (such as chargebacks on delivered items). 
  • Promo abuse prevention to block fraudsters exploiting discount codes. 
  • Reseller abuse prevention to identify and block unauthorized resellers from purchasing inventory in bulk for resale. 
  • Refund abuse and return fraud detection to flag and prevent misuse of return policies, such as falsified claims or the return of used or counterfeit products.
  • Subscription fraud detection to automatically cancel fraudulent subscriptions.
  • Device fingerprinting technology that detects suspicious behavior patterns. 
  • Third-party data analysis that validates transaction details like addresses and phone numbers. 

These enriched fraud detection techniques continuously adapt to evolving threats and tactics, ensuring your store stays protected.

5. Faster, Smoother Order Reviews and Approvals

Manual review processes waste time and introduce room for error. Shopify Flow doesn’t truly automate fraud prevention since it relies on rigid workflows that may still require human intervention for tasks like reviewing flagged transactions. 

NoFraud eliminates the manual review bottleneck entirely. Using machine learning and fraud analysts, NoFraud confidently approves more legitimate orders while spotting fraudulent transactions in real time. This leads to faster order processing, happier customers, and fewer operational headaches.

6. Effortless Integration and Future-Proof Growth

Integrating NoFraud with your Shopify store takes just minutes — no need for workarounds or complicated configurations. 

As your store grows, NoFraud grows with you. Its advanced fraud prevention capabilities are designed to scale, delivering optimized and foolproof protection no matter how large your customer base becomes. 

What Shopify Merchants Are Saying

NoFraud has earned the trust of Shopify merchants for its simplicity and effectiveness. Customers consistently highlight NoFraud’s seamless integration with Shopify and its ability to deliver measurable results from day one.

  • Quick and painless setup — Getting started with NoFraud on Shopify is effortless, allowing you to focus on growing your business rather than wrestling with technology. 
  • Clear insights and measurable impact — Merchants can easily see the difference in approved orders, leading to noticeable increases in revenue. 
  • Seamless interaction with new technology — NoFraud integrates smoothly with other tools, ensuring all teams can quickly understand its benefits. 
  • Executive-friendly data — Revenue metrics make it simple for executives to grasp the value NoFraud provides, making it a compelling solution from start to finish.

7. Chargeback Protection Guarantee

While Shopify Fraud Filter and Flow leave merchants responsible for chargebacks, NoFraud steps in to offer a Chargeback Protection Guarantee. 

If a NoFraud-approved transaction results in a chargeback, the platform reimburses you fully — covering both the chargeback amount and related fees. 

This guarantee eliminates one of the biggest headaches for Shopify merchants and allows you to focus on growing your business, not worrying about fraud recovery.

Shopify Merchants: Better With NoFraud

While Shopify offers built-in fraud detection features, they are often limited in scope and rely heavily on manual reviews, which can be time-consuming and prone to errors. By adding NoFraud to your Shopify store, you gain access to an automated, AI-driven system that detects and prevents fraudulent transactions with unparalleled accuracy. This partnership results in fewer chargebacks, more streamlined operations, and a better customer experience overall.

Shopify’s Fraud Tool AloneShopify + NoFraud
Identifies fraud due to suspicious IP proxy use
Identifies fraud due to multiple card attempts
Identifies fraud due to discrepancies in billing & shipping addresses
Identifies and prevents reseller fraud
Identifies and prevents promo abuse
Identifies and prevents friendly fraud
Identifies and prevents returns abuse
Employs enriched data from device fingerprinting technology to catch fraud
Analyzes data from third-party sources to glean deeper insight into one data point (ex. who lives at that address, who owns that cell phone line, etc.)
Employs human oversight by experienced fraud analysts that will spot a potential false decline and feed the data back for enhanced fraud detection precision
Eliminates the need for additional manual review of transactions to determine fraud
Provides simple, actionable decisions of Pass or Fail
Has a 99.5%+ accuracy rate
Includes a Chargeback Protection Guarantee: full reimbursement if any chargebacks manage to pass through undetected
Source

Making the Switch to NoFraud 

Transitioning from Shopify Fraud Filter doesn’t have to be overwhelming, especially with NoFraud by your side. The platform minimizes complexity while offering unmatched protection, revenue retention, and peace of mind. 

By addressing all the gaps left by Shopify’s Fraud Filter, NoFraud empowers you with an easy, reliable, and scalable way to safeguard your Shopify store. Don’t wait until 2025 to secure your business — switch to NoFraud today and experience the ultimate protection against fraud and abuse.

Ready to learn more?

Book a demo and see our accurate real-time fraud screening for eCommerce in action.

Ready to learn more?

Book a demo and see our accurate real-time fraud screening for eCommerce in action.

We offer Starter Plans for even the smallest sized businesses, including a free plan and plans that include chargeback protection for companies that process less than $50,000/month.

Businesses that process more than $50,000 in revenue/month qualify for custom pricing. Book a demo and see our accurate real-time fraud screening for eCommerce in action.

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